pet threat
Due to climate change and urban sprawl, more dogs are at risk from leptospirosis and Lyme disease than ever before.
To demonstrate the spread of these new threats, we asked veterinarians to do the unthinkable: become these perilous diseases and infect the very doggos they are sworn to protect in a fully interactive 8-bit VR game.
Elanco
We created collectible enamel pins featuring our Pet Threat characters. They quickly became one of the most sought-after giveaways at the convention
Pet Threat was such a success we converted the VR experience into a mobile app so reps could use it as a sales tool in veterinary clinics across the country.